Whether you are just starting a blog or have decided to transfer to Wix with an existing blog, there are a few things you should know before making the final decision.
Wix is one of the biggest and most popular website builders, and to be fair; it does have a place in the running for a new website. Some pros of Wix are; the ease of use, clear tutorials, a wide variety of options for everything from the look and feel to integrations, and even some options that are hard to get on other web builders.
Wix has defiantly earned its place among popular web builders for people who aren’t keen on website development. It is an accessible and approachable option for a basic web page or even a forum without hiring a web designer.
When it comes to a blog, though, the downsides stand out far more than any upsides do. So here are three crucial things to keep in mind if you are planning on starting a blog or integrating your blog to a Wix website.
#3 Is My Personal Biggest Mistake
Just In Case You’re Skimming For Answers!
1. Total Pricing
When starting any website, checking pricing always comes naturally. What is tricky about Wix is the fact that not all the pricing is clear upfront. You have to purchase your domain and upgrade your free site to a paid site to use that domain, like with many web builders.
After that is where the tricky pricing becomes more involved, different premium features cost different prices. Being able to respond from your Wix dashboard or create graphics for social media that link directly to your Wix site are all individual pricing options. These options end up adding up a lot, especially if you are taking payments from your website. Even taking subscription payments, tips, any payment at all is an upcharge.
The Best Alternative– With the slew of options available on WordPress.org, it can seem like the cost add up fast because the pricing comes from different sources. Even this being the case, wordpress.org is an option that is much easier on your pocketbook. Of course, you have to shop around for the best hosting and domain price. Still, there are many free themes and plugins to get your site rolling in whatever direction you want.
2. Wix Is Not SEO Efficient
SEO is a big part of gaining traffic to your blog. Wix has gotten a tad more SEO-friendly over the years. While you can gain traffic from search engines a tad bit easier now, it’s still not as cut and dry as it should be.
Wix still uses a majority of the old tactics for SEO, such as meta tags, personalized excerpts, and such. Not only does this mean you spend a lot more time entering in meta tags, keywords, excerpts, and more, but the truth is most significant search engines like Google are not using these tactics with the newest algorithms.
The content is much more important than the old tactics to draw in search results. So why not just skip over this part and not bad-mouth Wix for old form spaces? Well, it’s not quite that simple. It’s not just old form spaces. Wix uses these inquiries to draw in search results. So while you may not get as much as you would on a site created somewhere other than Wix, you may get little to no traffic if you don’t use them.
It’s a lose-lose situation for SEO.
The Best Alternative– Pretty much any other site. In comparison, wordpress.org sites have options for SEO plugins like Yoast and RankMath. Sites such as GoDaddy and SquareSpace have options to help with SEO and allow search engines to find and crawl their pages normally. Even using a free site from any of these options is easier to gain traffic in search results than Wix, even if the proper SEO measures are in place.
3. Wix Doesn’t Allow You to Export Your Content
Perhaps the biggest reason not to use WIX for a blog or even a business site with a blog. There are options to import your content and even RSS feed options to use your content in other places. The catch is, if you ever decide you have outgrown WIX or want a safe backup of your content, you are out of luck.
I personally made this mistake. Thankfully, I used Google Docs to create and save my work, so I had backups. But when I decided to investigate other options, I ended up coping and pasting all 37 blogs while simultaneously losing any SEO or ranking they had gotten. It was disheartening, to say the least.
The Best Alternative– Even sites such as Medium or Vocal allow you to export your content. Using the free wordpress.com sites, Blogger, and similar sites allow you to do the same and upgrade as needed. Even if you’re a novice with websites or don’t want something big, YOU should always have the right to YOUR OWN WORK.
Just a few extra things I would like to point out to avoid confusion.
- None of these are promotional links, nor have I received anything from these companies to sway my opinion. In fact, I have paid and used a majority of these sites personally, which is how I formed my opinion.
- WordPress.org is very different from WordPress.com, which is why I did my best to link them. It can be very confusing when you are just starting out. I know, I have been there. WordPress.org is the site many sites are built on, and you need hosting to use it. WordPress.com is one of many hosting sites that allow you to build a site on WordPress.org.
- (Shameless plugin, mostly to ensure you I know a little about it) I work for Gaia Business Innovations, which I have assisted in graphics, writing, and development of many sites and blogs. Between that and building my own, with trial and error, I have gained the experience I express here. So If you are confused or would like guidance, I would be happy to answer any questions! Free of charge, of course, for my awesome readers!
When building a business page or any website, a blog is a great way to bring in customers and rank top search results. With so many options, it can seem overwhelming once you hit the point of wanting a website. Keep in mind your long-term goals, long-term upkeep, and long-term pricing.
There is no shame in starting slow. Like with anything, research is your best friend, and when in need, seek out help. Many sites and groups on social media are centered around building it on your own and building upwards. It’s all very possible. Just don’t let the little speed bumps deter you from your end game.
REMEMBER YOUR WORTH! Building your own site is difficult and time-consuming. Just remember to follow your gut and remember your worth. An honest company will advise you on the proper steps to take and work with your needs and pricing.
My husband never fails to point out that my hourly rate and productivity somewhere else could cover the cost of letting an expert take over, usually ten times over. Yes, it can be expensive, but find someone comfortable with who will walk you through the process and teach you how to maintain your site yourself. Also, ensure YOU always have ownership of your site.
As always, thank you for reading, and if you have any questions at all, I would be happy to help!